Position: Content & Copywriter Manager
Location: Amman - Jordan
Type: Full-Time
Job Overview
Altibbi is seeking a skilled Content & Copywrite Manager to oversee the creation, management, and marketing of technical and promotional content across various platforms internally and externally. This role requires a blend of strategic thinking, leadership skills, and hands-on writing expertise. The ideal candidate will be passionate about storytelling, and creative copywriting, have a keen eye for detail, and possess the ability to manage multiple projects in a fast-paced environment.
Key Responsibilities
- Lead and Mentor Team: Write, oversee and guide a team of content writers, fostering their growth and ensuring high performance.
- Copywriting and Edit Copy: Craft and refine persuasive text for various formats, including website content, marketing materials, newsletters, copy leds, social media and ads captions.
- Ensure Content Quality: Uphold accuracy and consistency, adjusting style to meet required specifications.
- Manage Content Delivery: Oversee content schedules for timely delivery, collaborating with all teams to align and integrate efforts across departments.
- Conduct Keywords Market Research: Identify trends and audience preferences to and keep content relevant and engaging.
- Develop Content Marketing Strategies: Create and implement strategies to drive conversions, engagement and achieve assigned marketing goals.
- Analyze Performance: Use metrics and KPIs to evaluate and improve content effectiveness going forward.
Requirements
- Proven experience (5+ years) in content creation, copywriting in both English and Arabic from A to Z as well as content team management.
- B.A in Journalism, marketing, or mass communication.
- Medical/Healthcare background is a plus.
- Strong portfolio showcasing a variety of writing styles and formats across different platforms.
- Excellent written and verbal communication skills.
- Ability to work independently and as part of a team in a fast-paced environment.
- Excellent analytical skills and attention to detail.